What's Next! with Tiffani Bova · 2026-06-18 · 31 min
Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we're talking about the four key characteristics of strategic thinking. THIS EPISODE IS PERFECT FOR… anyone who wants to strengthen their strategic thinking and make better decisions in complex, uncertain environments. TODAY'S MAIN MESSAGE… many people think strategy is about making plans, setting goals, or controlling outcomes. Roger argues that strategic thinking starts by accepting the opposite: the most important variables are often the ones you don't control. Customers, competitors, and markets will ultimately do what they want to do. The strategist's job is to influence those outcomes by thoughtfully configuring everything within their control. In this conversation, Roger breaks down the four key characteristics of strategic thinkers. Together, he and Tiffani explore how these skills can be developed and why strategic thinking is less about innate talent and more about deliberate practice.
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