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Index/Marketing/Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast artwork

Start here to rebuild your career from scratch tomorrow

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · 2026-06-27 · 2 min

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Episode notes

Most SEOs never apply their expertise to their own brand. Paul Andre de Vera, founder of Answer Engine Optimization, shares the career-rebuilding strategy he'd execute if starting from zero today. The conversation covers self-application of SEO skill sets as a competitive differentiator, ranking for your own name to validate expertise, and recognizing entrepreneurial opportunities in search software before the market matures. See Privacy Policy at and California Privacy Notice at

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