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Index/Sales/Visionary's Pursuit
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91. When Did You Stop Talking to Your Business Partner?

Visionary's Pursuit · 2026-06-30 · 28 min

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Episode notes

Episode Summary I built and ran my business on my own for ten years, and for most of that decade I really wanted a partner. Someone who would know the intricacies of the business, and care about the outcomes the way I did. About two years ago that finally changed, and the partnership Andrew and I created has given me almost everything I hoped it would. Unfortunately for most (and likely me too without this work), we're a rare exception. In this episode I get into why I believe the relationship between co-founders is one of the most underrated parts of business strategy. We cover why partnerships most often end poorly and how to mend a strained relationship. Key Takeaways The relationship between founders is a core business variable. Wasserman's research found that roughly 65% of high-potential startups fail because of conflict between the people at the top, not the market or the money or operations. We don't leave our humanity at home. Every meeting includes our insecurities and our need to feel respected, and pretending those needs aren't in the room is exactly what lets them run the show.

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