
Truth Behind Travel Podcast · 2022-02-03 · 46 min
How do we take care of people, what does a profitable wellness model look like and how can destinations tap into their wellness potentials to diversify their positioning? In this episode, Lindsay Madden-Nadeau - founder of Meraki Bespoke Wellness Strategies and former Global Director of Wellbeing for the luxury division of Accor, shares: How is wellness different today What can hotel managers and owners do to increase the profitability of their wellness department How can a destination tap into its unique wellness potentials Sustainability and Wellness Lindsay Madden-Nadeau is a self-described non-traditionalist, she makes it her mission to ensure each project has a strong differentiation and strategy at its heart. Her attention to detail and keen understanding of the industry means she has the power to transform and elevate brands, and her expertise makes her a sought-after contributor within the wellness world. Lindsay is Vice-Chair on the Global Wellness Tourism Initiative led by the Global Wellness Institute.