The B2B Podcast Index
← The Index
MarketingNEWthis period

Trust Issues

Hosted by Bruno Lecoq · BEMO

For decades, government contractors and regulated SMBs have been trapped inside compliance checkboxes - it's time for change. They’re on the lookout for real security solutions, and Trust Issues is where that conversation begins.

20 episodes · publishes weekly · latest 2026-06-23

Rank

#11

Substance

56.3

/ 100

Why it scores where it does

Trust Issues ranks #11 on The B2B Podcast Index with a substance score of 56.3 out of 100, scored across 4 recent episodes. It scores highest on guest caliber and insight density. Norris Cardin is a lead certified CMMC assessor and principal consultant with CISSP/CISA, years on both the implementation and auditing sides - a genuine hands-on practitioner directly relevant to the topic, not a thought-leader.

The five-dimension breakdown

Averaged across 4 recently scored episodes, with cited evidence.

Insight Density

11.3 / 20

The opening ten minutes is a meandering career biography with low value, but the back half is dense with practical, non-obvious compliance insights (the four assessment phases, 'periodically' meaning no less than annual, the SSP being the thing assessed, Active Directory not being a system of record).

“What that's asking you to do is periodically, not every day”

“they define periodically as no less than annual”

Originality

10.5 / 20

Offers genuinely practitioner-shaped framing rather than recycled compliance platitudes - the restaurant inspection analogy, the gym/marriage analogy for documenting controls, and the Active Directory 'system of record' critique are fresh interpretations for this niche.

“You've got a restaurant, you're building a restaurant. You don't have food yet”

“It's almost like you're, you're telling like your wife that you're committed to going to the gym”

Guest Caliber

13.0 / 20

Norris Cardin is a lead certified CMMC assessor and principal consultant with CISSP/CISA, years on both the implementation and auditing sides - a genuine hands-on practitioner directly relevant to the topic, not a thought-leader.

“lead certified CMMC assessor and principal consultant for Centaur, working directly with defense contractors”

“I've been on the consulting side doing the gap assessments”

Specificity & Evidence

11.3 / 20

Strong on named requirements, certifications, numbers and concrete failure scenarios (3.3.3 event review, 110 requirements/320 objectives, $6,000, time source mismatch on a new firewall), though several companies and templates are deliberately anonymized.

“pulled up 3.3.3 which is event review. Review and update logged events. 5 words”

“these 320 objectives. We need to be writing our”

Conversational Craft

10.3 / 20

The hosts ask some genuinely useful clarifying questions and one sharp analogy to SOC Type 1/Type 2 history, but it's largely a collegial peer conversation with affirmations rather than probing pushback or productive disagreement.

“if I go to the SOC world... for the CMMC, when you go do the assessment, do you need to have X months prior”

“What percentage of organizations are doing the mock audit these days?”

Standout episodes

Rank over time

First period on the Index - history builds from here.

Episodes

4 scored on substance · 20 tracked in total.

Listen / subscribe:WebsiteRSSGet the badge