The Way of Product with Caden Damiano · 2026-06-30 · 52 min
Vance Morris is the Founder of Deliver Service Now! , a consulting and coaching firm that teaches small and midsize businesses how to implement Disney-caliber customer experience systems combined with direct response marketing. Rising to prominence through a decade of leadership at Walt Disney World, he became the creative lead behind Chef Mickey’s - Disney’s flagship character dining experience at the Contemporary Resort - a concept whose systems have remained largely unchanged for more than 25 years. He also built and systematized three home service businesses in Maryland (a carpet cleaning company, a mold remediation company, and an Oriental rug washing facility) to operate on 90 minutes of his attention per week. Previously, as a manager and trainer at Walt Disney World through the 1990s expansion era, Morris served on the opening teams of the Yacht & Beach Club Resorts and Animal Kingdom, and acted as All-Island Duty Manager at Pleasure Island. He was recognized for generating $125,000 in business from a single marketing campaign, earning the Marketer of the Year award at a GKIC competition in 2015 and an International Marketing Award in a Dan Kennedy competition.
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