The Way Forward Webcasts with Leon Goren · 2023-12-07 · 1h 8m
2022 PEO Leadership Conference Keynote. Over the past decade, globalization, demographic shifts, and technology have changed the very landscape in which businesses are operating. The speed of change continues to accelerate with the third connected-age technologies of AI, Voice, 5G, and cloud computing. To further add to the uncertainty of the future, the economy is highly volatile and the world is facing geopolitical strains not seen in a lifetime. Rishad will distill this uncertainty and confusion into the key drivers leaders should focus on to prepare them and their companies for the Great Re-Invention. He will reveal how new scale is replacing old scale, why data is key but like electricity, not really a differentiator, how the rules of brand building require an understanding of “God-like” power, and how to separate the signal from the noise. Rishad Tobaccowala is a Senior Advisor to the Publicis Groupe where he has spent his entire 38 year career, most recently serving as the Groupe's Chief Growth Officer and Chief Strategist.
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