The Space Bar: Ecommerce Podcast by Space 48 · 2025-02-20 · 51 min
Pete Robertshaw is joined by Chris Lever, Head of Tech SEO at Bring Digital and co-founder of the TechSEO North community, to see how organic search has evolved since Pete’s early career foray into SEO. Chris talks about his introduction to SEO and how the field is adapting to the rapid rise of AI in search. He speaks in-depth about the benefits and drawbacks of working with headless CMS builds, why brands can’t rely solely on paid media to fuel their search growth, and debates that age-old question: is SEO dead? Pete unpacks with Chris the most crucial mistakes that eCommerce brands are making in their technical SEO implementations today, including the most common site migration disasters you can easily avoid. Don’t miss it!
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