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Index/Sales/The Selling Show
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543: Data Based Marketing

The Selling Show · 2026-06-25 · 39 min

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Episode notes

Glenn talks about demystifying marketing measurement, lead generation, building a healthy marketing funnel, and much more! Since 2017, Glenn Schmelzle has hosted the long-running Funnel Reboot podcast, exploring the analytical side of growth. He is currently writing a book on how data mastery is the key skill needed to market and sell in today's world.

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