The NTM Growth Marketing Podcast · 2025-11-03 · 34 min
"AI was not going to take my job. People who use AI are going to take my job." -Carl Holden Carl Holden is a marketing innovator, AI strategist, and author with over 15 years of experience helping businesses grow through creativity, strategy, and technology. As the CMO of Zellus Marketing, Carl leads a team specializing in SEO, web design, automation, and digital strategy for clients across industries - from startups to established brands like HudsonAlpha, LawLers Barbecue, and the Athens Gas Department. He's also the CEO of RankBot, an AI-powered SEO platform designed to automate optimization with humor and efficiency, earning him recognition as a Top LinkedIn Voice in AI for 2024. Carl is the author of the Amazon Best Seller The INVEST Method, a modern framework that reimagines marketing principles for the digital era. A world semifinalist in Toastmasters and a sought-after public speaker, he brings energy, insight, and a touch of humor to every stage. Whether he's guiding businesses to the top of Google rankings or inspiring professionals to embrace AI, Carl's mission is simple: to make modern marketing smarter, faster, and more human.
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