The Modern CPA Success Show · 2026-05-26 · 49 min
You built your CPA firm from the ground up. So why does it feel like it is running you instead of the other way around? Geraldine Carter, Founder and Business Coach at Geraldine Carter LLC, talks about what it really takes for CPA and accounting firm owners to stop overworking, start charging what they are worth, and design a firm that fits the life they want. Geraldine has spent a decade coaching accountants out of the burnout trap and she brings the no-nonsense, practical framework to prove it. What she saw when she looked under the hood of accounting practices was a familiar pattern: massive AR balances, too many low-paying clients, long nights, and a business that was technically successful but genuinely exhausting to run. Stop saying yes to everything and start building the firm you deserve. Tune in the full episode of Stop Saying Yes: How CPAs Can Build the Firm They Deserve with Geraldine Carter.
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