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#5903The Marketing Mentor Podcast37.0 / 100Get badge
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The Marketing Mentor Podcast

Hosted by Ilise Benun

In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve - and sharing what they've learned.

566 episodes · publishes fortnightly · latest 2026-11-06 · ~30 min/episode

Rank

#5903

Substance

37.0

/ 100

Breakdown

Scored 2026-07
Updated monthly

Marketing rank

#941 of 995

Best B2B Marketing Podcasts →

Across the index

#5903 of 6220

Substance

Top 95%

outscores 5% of the index

Why it scores where it does

The Marketing Mentor Podcast ranks #5903 on The B2B Podcast Index with a substance score of 37.0 out of 100, scored across 1 recent episode. It scores highest on insight density and guest caliber. The episode is almost entirely motivational filler wrapped around a single shallow concept - 'unshakable trust' - derived from a yoga retreat. There are no actionable, non-obvious ideas for B2B operators beyond 'trust the process' and 'build relationships,' and the AI observation is underdeveloped and generic.

The five-dimension breakdown

Averaged across 1 recently scored episode, with cited evidence.

Insight Density

8.0 / 20

The episode is almost entirely motivational filler wrapped around a single shallow concept - 'unshakable trust' - derived from a yoga retreat. There are no actionable, non-obvious ideas for B2B operators beyond 'trust the process' and 'build relationships,' and the AI observation is underdeveloped and generic.

“unshakable trust, I think maybe not the answer, there's never the answer, but an answer to this question of how do you build tolerance for the unknown and uncertainty?”

“the unknown can be either terrifying or nerve wracking or exciting or maybe all of the above”

Originality

7.0 / 20

The core framework is a repackaged mindfulness exercise from a yoga retreat ('put the palms of your hands on your heart'), not a novel business insight. The AI-trust observation is commonplace and offered without any fresh angle or counterintuitive argument.

“I just want you to close your eyes and interlace your fingers together and then put the palms of your hands on your heart This is called unshakable trust”

“I am a little bit more woo or woo woo, as we say, than usual this month”

Guest Caliber

8.0 / 20

This is a solo episode hosted by a small-business marketing coach; there is no guest. The host references unnamed program members and a yoga teacher, neither of whom are relevant B2B practitioners. The host's own expertise is asserted but not demonstrated with substantive content in this episode.

“this is really not just about trusting yourself and trusting the process and trusting me that I know what I'm talking about, because I have been doing this for almost 40 years now”

“I crossed the ocean to spend a week with my awesome yoga teacher, Meg Shuba, at MegShubaYoga.com”

Specificity & Evidence

7.0 / 20

The episode contains almost no concrete data, metrics, or case studies relevant to B2B operators. The most specific references are a yoga teacher's website, two unnamed member quotes, and a book title dropped at the very end with no discussion.

“It's called How to Not Know by Simone Stolzoff. Highly recommended”

“Catherine said, the concept of unshakable trust has meant that I shift focus away from what does this get me to more like, I know this will come back to me”

Conversational Craft

7.0 / 20

This is an unstructured solo monologue with no guest, no probing questions, and no pushback. Rhetorical questions are posed to the listener but left hanging, and member quotes are used uncritically without any analytical follow-through.

“What do you wish you knew about your business? Just think about that for a second I wonder what you would answer”

“All right, I think that's probably enough for today”

Standout episodes

  • 554: A Simple Way to Tolerate Uncertainty

    2026-06-19

    37

Rank over time

First period on the Index - history builds from here.

Episodes

1 scored on substance · 60 tracked in total.

  • 554: A Simple Way to Tolerate Uncertainty

    2026-06-19 · 12 min

    37 / 100

Frequently asked

What is The Marketing Mentor Podcast's substance score?
The Marketing Mentor Podcast scores 37.0 out of 100 for substance and ranks #5903 on The B2B Podcast Index. That puts it ahead of 5% of the B2B podcasts we rank and #941 of 995 in Marketing. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is The Marketing Mentor Podcast worth listening to?
The Marketing Mentor Podcast is ranked on The B2B Podcast Index with a substance score of 37.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts The Marketing Mentor Podcast?
The Marketing Mentor Podcast is hosted by Ilise Benun.
How often does The Marketing Mentor Podcast publish?
The Marketing Mentor Podcast publishes fortnightly, has 566 episodes, released its most recent episode on 2026-11-06.
Which The Marketing Mentor Podcast episode should I start with?
Our highest-scoring recent episode is "554: A Simple Way to Tolerate Uncertainty" (37/100) - a good place to start.

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Frequently discusses

Companies, products and tools that come up most across this show's episodes.

MegShubaYoga.comSimplest Marketing PlanSimplest Marketing Plus PlanMarketing Mentormarketing-mentor.comHow to Not Know

Topics this show covers

The themes that come up most across this show's episodes.

content marketingUnshakable TrustSimplest Marketing PlanSimplest Marketing PlusAI and TrustYoga Retreat ItalyMeg ShubaSimone StolzoffHow to Not KnowOutreach Club

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