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Index/Marketing/The Marketing Freelancer: Unicorns Unite
The Marketing Freelancer: Unicorns Unite artwork

#280 Custom GPTs for Freelance Marketers: How to Use AI to Save Time and Land Better Clients

The Marketing Freelancer: Unicorns Unite · 2026-03-24 · 1h 9m

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Episode notes

Custom GPTs: Part 2 You've been using AI for your clients, but are you using it for your own freelance business? I brought three more members of our Digital Marketer's Workgroup on to pull back the curtain on how they’re using custom GPTs to market themselves as service providers. They share the ChatGPT and Claude projects running in the background of their businesses, saving them hours every week and making their own marketing feel a whole lot less like a second job. Jenn Mullen shares how she built a detailed Claude project and how connecting it to her Google Drive saves her 10+ hours a week on her own marketing. Robyn Stoney walks us through how she trained her custom GPT on frameworks that led her to stop charging by the hour and move to outcome-based pricing. Candice Tate explains how she uses AI to keep her growing agency team consistent and her GPT's most underrated feature.

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