The Makeshift CMO · 2021-10-02 · 42 min
Brij is a software platform that powers one-touch registration & reorder to connect brands to their customers with the simple scan of a QR code. You would think it is started by some e-commerce nerd on YouTube or maybe even a college drop out, but nope! In today's episode I sit down with Kait Stephens, CEO of Brij. She (gasp) went to college and didn't drop out (double gasp)? More than that, in fact. She went to Harvard for her MBA, with a specific mindset and idea to come out better equipped to become a startup founder. With a background in PE and Wallstreet, and a Harvard pedigree, Kait brings firepower and a unique mindset to Foundering (yes that's now a thing). I loved this conversation as it touched on many topics including: The value of an MBA, even as Elon and Jack Ma are hating on it The value of a network, even if you don't have an MBA How to recruit talent for startups in a very specific, targeted manner
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