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Index/Startups & Founders/The Get Paid Podcast
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Cathy Mazak: $96K Launch After a 3-Year Plateau

The Get Paid Podcast · 2026-06-25 · 51 min

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Episode notes

Cathy Mazak just had the biggest launch of her career - $96,000 in two weeks, with 75 students enrolled. But until then, she had been stuck. Same email list. Same launches. Same program. The same 20-to-25 enrollments every time. Whatever you sell, if you've ever felt that flatline-launch frustration where the math just won't math, this episode is for you. In this conversation, Cathy walks Claire through exactly what she changed - the offer restructure (she changed the length of her program), the pricing experiment), the lead gen play that worked, and the mindset shift she now says was the real unlock. Cathy has been a Get Paid Marketing client for years, and Claire had a front-row seat to this entire turnaround.

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