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Index/Startups & Founders/The Exit
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The Hidden Side of Selling: CeCe Leung on Identity, Wealth, and Life After Exiting

The Exit · 2026-06-15 · 28 min

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Episode notes

Want a quick estimate of how much your business is worth? With our free valuation calculator, answer a few questions about your business, and you’ll get an immediate estimate of the value of your business. You might be surprised by how much you can get for it: - This week on The Exit, host Steve McGarry sits down with entrepreneur, CPA, and wealth strategist Cecilia “CeCe” Leung for a candid conversation about one of the most overlooked parts of selling a business: what happens after the deal closes. Drawing from more than 20 years of experience in finance, Wall Street, and advising founders through complex transactions, CeCe shares why so many entrepreneurs focus on valuation and due diligence while overlooking the emotional, personal, and identity shifts that often follow an exit. CeCe breaks down common mistakes founders make when preparing for a sale, from failing to think through post deal dynamics with private equity partners to overlooking succession planning and negotiating leverage.

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