A Delightfully Simple Customer Experience with Carol Carpenter, CMO at VMWare

Episode notes

This episode features an interview with Carol Carpenter, CMO at VMware. In this episode, Carol talks about understanding your end user, how CX encompasses what customers see, think and feel, and how to enable customer success through a delightfully simple experience. Quotes *”I define customer experience here at VMware as what do we make our customers see, think and feel? What do they see, think, and feel as they experience the company, our products, our people, our support? How do they feel in that entire realm of experience? And that's why customer experience is much more than just a function.” *”We're in a multi-cloud world. 70 to 80% of businesses are using more than one cloud. As a company, part of our brand promise here at VMware is we're going to simplify and help you decomplexify all the things you need to do across your application and infrastructure stack. It's pretty complicated when you have multiple clouds, you have multiple solutions. And our goal was to be the Switzerland, and frankly, the connectivity to help companies transform and move to the cloud and take advantage of all the cloud offers.

• Navigate Cultural Changes with Ease with Sarah Quinn, VP of Global AI/Digital/CX Sales at TELUS International63 / 100
• The Importance of a Building a Meaningful Customer Relationship with Customers with Martha Boudreau, the Chief Communications and Marketing Officer at AARP
• Elevate CX with a Human-Centered Approach with Lee Becker, SVP and GM, Public Sector at Medallia
• Refreshing your CX with Scott Finlow, CMO for the PepsiCo Foodservice Division
• CX as Your Sacred Duty with John Boerstler, CXO at the U.S. Department of Veterans’ Affairs