Powerful Persuasion: 3 tactics to become more influential at work

Episode notes

Use persuasion to advance in your career, achieve more personal goals, and build stronger relationships based on authority. Keith Rabkin and Stephanie Jenkins discuss some of the top persuasion tactics and how they’ve navigated their way into top leadership roles at Google, Adobe, Glassdoor, and now at PandaDoc. In this episode, you’ll learn about: The importance of using PRE-suasion to prime your audience How to leverage anchoring techniques in your first impressions Why trial lawyers tap into the Reptile theory for convincing juries

• Lessons from the lab: Jasper AI40 / 100
• Growth Marketing Experiments: Running tests with a $4M Marketing R&D Budget
• How to Start Freelancing: Tips for navigating self-employment
• Audience Growth: How to build a social audience with 500k+ followers
• Building Rapport: How to make customers & teammates feel comfortable