The Chefpreneur Podcast · 2021-04-28 · 17 min
I want to enlighten you on what I've learned about website building, and really about how the messaging and the entire aesthetics are very, very important to your website. Most of you that have a website, you’re probably really focused on your story and on all those food pictures. Unfortunately, no one really cares. Your website visitors don’t really care about all of that. Most people that are looking at a website are trying to find or figure something out. So it’s important to lay out all the important things for you now so you don’t waste their time! So I'm going to give you three simple things that your website should have, especially on its landing page or homepage! It needs to state clearly what it is that you offer and do. When people go to your website, they're literally going to give you five to seven seconds to figure out what you have to offer. You need to portray what it is that you offer. If you do keto recipes or do personal chef services, it should explicitly say and show in your tagline. Show how you’re going to portray the way you will benefit their life through a photo. So again, going back to the keto-friendly personal chef.
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
The Heart of a Chef: Why 2026 Could Be the Year You Finally Go All In31 / 100
Do You Really Have What It Takes to Be a Successful Personal Chef?39 / 100
Why Mixing Catering with Personal Chef Services Could Be Hurting Your Business
Establishing Your Operations: SOPs & CEO Mindset for Personal Chefs
Why the Personal Chef Business Model Beats Restaurants, Food Trucks & Catering
