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Fashion Communication: From Catwalks to TikTok

The Cambridge Marketing Podcast · 2026-06-27 · 27 min

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Episode notes

Fashion has become more accessible than ever, but at what cost? Lou Rogers, founder of Trendlistr and fashion communication lecturer at Northumbria University, explores how social media, influencers and second-hand fashion have reshaped the industry. From sustainability to storytelling, discover why great fashion marketing is about more than the latest trends.

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