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#4664The Business Elevation Show Where Good Matters53.0 / 100Get badge
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Leadership▼165 this period

The Business Elevation Show Where Good Matters

Hosted by Chris Cooper

Listed under Business

★5.0on Apple Podcasts · 6 recent reviews

One of the world's longest-running business podcasts, The Business Elevation Show inspires you to grow your wisdom and elevate humanity through business - as doing good matters.

695 episodes · publishes weekly · latest 2026-10-30 · ~56 min/episode

Rank

#4664

Substance

53.0

/ 100

Breakdown

Scored 2026-11
Updated monthly

Leadership rank

#662 of 1042

Best B2B Leadership Podcasts →

Across the index

#4664 of 6219

Substance

Top 75%

outscores 25% of the index

Why it scores where it does

The Business Elevation Show Where Good Matters ranks #4664 on The B2B Podcast Index with a substance score of 53.0 out of 100, scored across 2 recent episodes. It scores highest on guest caliber and insight density. Barbara Nixon is a genuine 30-year practitioner in leadership development with a real client base of MDs and CEOs, which places her above pure thought-leader status; however, she has not led a significant enterprise herself and the transcript reveals no exceptional depth of operational seniority that would push the score higher.

The five-dimension breakdown

Averaged across 2 recently scored episodes, with cited evidence.

Insight Density

11.0 / 20

The episode surfaces a handful of genuinely useful concepts - 'hiding place tasks,' the two-hours-a-week thought experiment, and the vortex effect when a leader steps up - but these are buried under extended biographical chat, a Broadmoor tangent, a barber anecdote, and repetitive validations. The ratio of actionable idea to filler is poor for a 54-minute runtime.

“I think there's, we also have, have something, what I call hiding place tasks that we do though we're actually contributing that, we're adding value but we don't have to think about it”

“There's a great question that um, I ask is if you only worked two hours a week, what would it, what would you do?”

Originality

9.5 / 20

Most of the frameworks are standard leadership-coaching fare - fear of delegation, mindset before tools, work-life balance - and Barbara even reaches for 'what got you here isn't going to get you there' verbatim. The 'hiding place tasks' label and the vortex metaphor show some fresh framing, but they are exceptions rather than the rule.

“what got you here isn't going to get you there”

“they create a bit of a vortex and everybody else grows to fill it”

Guest Caliber

12.0 / 20

Barbara Nixon is a genuine 30-year practitioner in leadership development with a real client base of MDs and CEOs, which places her above pure thought-leader status; however, she has not led a significant enterprise herself and the transcript reveals no exceptional depth of operational seniority that would push the score higher.

“I've been in the people development space for. It's coming up to 30 years now”

“I do a lot of coaching. I do a, ah, lot of leadership developments. A group coaching. Do group events as when I work with managing directors, um, who have got caught in the weeds”

Specificity & Evidence

10.5 / 20

The episode is almost entirely abstraction and illustration - the four UK retailers are unnamed, client outcomes carry no metrics, and every anecdote (barber, birthday card, Leeds Beckett speech) is personal colour rather than evidence. No numbers, timelines, or named organisations appear in the substantive coaching discussion.

“she worked with four big retailers in the UK”

“Fear that everything's gonna, that you're gonna fail, especially if you've got loads of people's mortgages on your hands”

Conversational Craft

10.0 / 20

Chris Cooper asks decent follow-up questions and occasionally introduces useful friction (360 feedback limitations, letting go too soon with the barber), but he frequently redirects airtime to his own stories and anecdotes, and the questions rarely press Barbara for evidence, pushback, or deeper mechanism. The conversation is warm and pleasant but not probing.

“So what sort of practical suggestions do you have and um, what is the right time to be really looking at this”

“Do you think the other thing I did, I was a, an insight for me and I don't know if you had the same experience but with 360 degree feedback”

Standout episodes

  • Barbara Nixon: Step Back Without Stepping Out

    2026-10-30

    53
  • Why We Need More Heroes with Paula Reid

    2026-06-26

    53

Rank over time

2 periods tracked.

Episodes

2 scored on substance · 78 tracked in total.

  • Barbara Nixon: Step Back Without Stepping Out

    2026-10-30 · 54 min

    53 / 100
  • Why We Need More Heroes with Paula Reid

    2026-06-26 · 59 min

    53 / 100

What listeners say on Apple Podcasts

★★★★★
Good Matters!
Chris is an amazing host and ever great human being. Love his questioning style and his preparation is second to none.

- BradBeeler1865

★★★★★
a weekly dose of inspiration
every episode makes me feel better, hopeful, inspired. thank you Chris for all your time invested in this podcast. i want to become a leader because of you. xx

- Patrick Collins

Frequently asked

What is The Business Elevation Show Where Good Matters's substance score?
The Business Elevation Show Where Good Matters scores 53.0 out of 100 for substance and ranks #4664 on The B2B Podcast Index. That puts it ahead of 25% of the B2B podcasts we rank and #662 of 1042 in Leadership. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is The Business Elevation Show Where Good Matters worth listening to?
The Business Elevation Show Where Good Matters is ranked on The B2B Podcast Index with a substance score of 53.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts The Business Elevation Show Where Good Matters?
The Business Elevation Show Where Good Matters is hosted by Chris Cooper.
How often does The Business Elevation Show Where Good Matters publish?
The Business Elevation Show Where Good Matters publishes weekly, has 695 episodes, released its most recent episode on 2026-10-30.
Which The Business Elevation Show Where Good Matters episode should I start with?
Our highest-scoring recent episode is "Barbara Nixon: Step Back Without Stepping Out" (53/100) - a good place to start.

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Frequently discusses

Companies, products and tools that come up most across this show's episodes.

HopefulElevation CollectiveAdventure PsychologyTEDxGlobal ChallengeZambezi

Guests who've appeared

Barbara NixonPaula Reid

Topics this show covers

The themes that come up most across this show's episodes.

Leadership coaching360-degree feedbackDelegation and stepping backFear and imposter syndromeTeam development and empowermentJob description redefinitionOverwhelm in scaling businessesWork-life balance for CEOsRipple effect of leadershipSmash Your Own CeilingPositive psychologyAdventure PsychologyHopeful charityUkraine humanitarian crisisSouth Pole skiing expeditionGlobal Challenge yacht raceVeterans rehabilitation programsDog shelter therapy initiatives

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