The Brand Builder Show · 2023-11-23 · 37 min
Learn how Taylor Sanford sold $50k in pre-orders for his backyard game brand. Use code BRANDBUILDER to save 15% at Follow Premier Spike on all socials @premier.spike Get our weekly eCom Memo: Talking Points 00:00 - Introduction to Guest: Taylor Sanford 00:43 - Taylor's Background in eCommerce 03:44 - Navigating Challenges in a Unique Industry 05:40 - Assessing Product Potential: How to Know It Will Sell 08:46 - Insights into Product Development 11:47 - Timeline: From Product Development to the First Unit on Sale 14:17 - Achieving $50k in Pre-Orders 15:32 - Marketing Strategies for the Product 18:23 - Overcoming Logistics Challenges for European Expansion 22:24 - Expanding Reach and Finding New Customers 25:49 - Collaborating with Influencers and Sponsoring Athletes 31:43 - Advice for New Entrepreneurs 34:15 - Future Plans: What's Next in the Next 12 to 18 Months? 35:53 - Where to
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