The Beautiful Business Podcast · 2025-07-15 · 51 min
About the GuestJohn Readman is a trailblazing entrepreneur and CEO with over 20 years of experience in digital marketing, martech, and scaling SaaS and agency businesses. As the founder of Modo25 and creator of ASK BOSCO, John is revolutionising how brands and agencies harness performance data to drive sales and optimise ad spend. Having worked with global giants like ASOS, Pepsi, BMW, Superdry, Honda, HP, Toyota, and Vistaprint, John has a proven track record of helping businesses amplify their online presence and e-commerce performance. His visionary leadership and commitment to innovation are at the heart of Modo25’s mission to reshape the digital marketing landscape.John pivoted from owning an agency to creating a SaaS product to address inefficiencies in client reporting and media planning, leveraging his experience in scaling agencies.
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