The B2B Growth Blueprint · 2026-06-18 · 25 min
The average professional receives over 100 emails a day and spends nearly a quarter of their time just managing their inbox. Texts, Slack pings, and push notifications pile on top - and now AI-generated "slop" floods every channel with messages that have no character and no distinction. So how does a brand actually break through? Sometimes the most powerful move isn't the next digital gizmo. It's a real handwritten note, written in pen, that always gets opened - and often gets kept. In this episode, David Wachs, founder and CEO of Handwrytten, shares the entrepreneurial journey behind the world's largest provider of automated handwriting solutions. After building and selling Cellit , a leading mobile marketing platform with clients such as Abercrombie & Fitch and Walmart, David pivoted from the overwhelming digital world to something more personal. Handwrytten's fleet of 200-plus robots uses real pens to write notes at scale, with full vertical integration from the robots to the software to the cards.
Beyond the Bank Balance: When Does Your Growing Business Need a Real CFO? with Brit Summerill50 / 100Why Two Businesses With the Same Profit Sell for Different PricesWhy Most Founders Can't Scale Their Business | Brianna HendleyHow to Uncover Your True Value Proposition for B2B Growth (with Revenue Strategist Mark Jaffe)Why Is Direct Mail Outperforming Email in Modern B2B Marketing with Kris Rudeegraap