The B2B BRAND180 Podcast with Linda Fanaras · 2025-10-06 · 22 min
In this episode of the B2B Brand180 Podcast, Linda interviews Jimi Gibson, VP of Brand Communications at Thrive Agency. Jimi, who is also a TEDx speaker and Forbes Agency Council member, shares his journey from a professional magician to a marketing expert. He introduces the concept of the 'Magic Script,' a framework that helps brands
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