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Index/Startups & Founders/The Agency Hour
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From Freelancer to 15 Staff: The Real Story with Josh Moore.

The Agency Hour · 2026-05-01 · 44 min

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Episode notes

What actually changes when you commit to building a real agency? In this episode of The Agency Hour, Troy Dean sits down with Josh Moore from DuoPlus to unpack what growth really looks like behind the scenes, not the highlight reel, but the decisions, pressure, and trade-offs that come with it. Josh shares how he went from solo operator to a 15-person in-house team, why he doubled his overhead overnight (on purpose), and what it takes to keep moving forward when the numbers get uncomfortable. If you’re trying to grow your agency without burning out or wondering what the next level actually demands, this is worth your time. If you want the full step-by-step plan to implement this inside your agency, follow Agency Mavericks on Instagram and DM the word “TRUST.” Because the agencies that win next… won’t be the loudest. Handy Links: Beanbox - DuoPlus - New Zealand Innovation & Export Podcast -

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