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Index/Startups & Founders/Team Business
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TB44 - Rachel Robison, MBA, from Siege Technology Solutions

Team Business · 2022-09-13 · 24 min

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Episode notes

In this episode of the Team Business podcast, host Mike Fusco interviews Rachel Robison, the CEO, and Co-Founder of Siege Technology Solutions and SiegeAOS, an all-in-one operating system for your business! Rachel speaks about the ability to customize Siege to your unique needs and the importance of documented workflows for your business. Learn about all of this and the reasons she chose Zoho as her CRM of choice. Thanks for joining! Episode Highlights: Rachel explains that Seige Technology Solutions approach this business from an agency perspective. (2:19) Rachel mentions that one of their product features is being able to connect to a third-party API. (4:53) Rachel shares that they create custom build outs across different agencies to cater to their automation process. (6:30) Rachel explains the usual step-by-step process a client undergoes for their services, and how they create the customized buildout. (9:14) Rachel discusses how every company can benefit from automation, by being cost-efficient while pushing its people to their highest level of activity. (13:07) Rachel talks about ways to get people to actually use the system, such as embedding the process within the system.

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