Supply Chain Revolution · 2026-05-11 · 23 min
In this episode of the Supply Chain Revolution podcast, produced in partnership with the Innovation Forum, Sheri Hinish sits down with Christine Goulay, founder of Sustainabelle Advisory Services in Paris. Christine brings 20 years of experience at the intersection of sustainability and fashion, including operational roles at Pangaea and the Kering Group (the luxury conglomerate behind Gucci and Balenciaga), advisory work with UNEP and the Textile Exchange, and board positions with traceability and materials startups including Fairly Made. Together, they unpack the honest state of sustainable apparel in 2026. Christine identifies three distinct tiers of brand behavior: the core leaders who are integrating sustainability as a risk reduction and customer engagement strategy, the compliance hedgers who are calculating whether to invest now or pay fines later, and the silent majority waiting to see which way the regulatory wind blows.
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