Offering "Value" Isn't What it Seems: 5 Unexpected Ways to Deliver Value
Small Business Casual · 2026-05-26 · 16 min
Episode notes
Text Emily! "I can't post unless I'm adding value ." Sound familiar? We've all said it (or thought it) at least once or twice. "Delivering value" has become a silent gatekeeper for our content, and the idea of what "value" means can stop us cold. We hold off on emailing our list, posting on social, or pitching that podcast until we have the perfect freebie, tip, how-to... something valuable to offer before we're allowed to show up. Value isn't only found in a commodity. It's not always educational, and it doesn't have to come in the form of a template, swipe copy, or prompts. Sometimes value is making someone laugh or showing up consistently. It could look as simple as sharing your way of thinking. And sometimes, it's just being YOU. In this episode, I'm breaking down what value actually means and five ways you might already be offering it, even without realizing it!
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