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#3675Small Agency Talk Show58.0 / 100Get badge
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Small Agency Talk Show

Hosted by SAGA

[NOTE: This is a retired show.] Chip Griffin of SAGA hosted discussions with a rotating panel of agency experts to talk about the business of running a PR or marketing agency.

26 episodes · publishes weekly · latest 2023-01-24 · ~32 min/episode

Rank

#3675

Substance

58.0

/ 100

Breakdown

Scored 2026-07
Updated monthly

Leadership rank

#469 of 1041

Best B2B Leadership Podcasts →

Across the index

#3675 of 6182

Substance

Top 59%

outscores 41% of the index

Why it scores where it does

Small Agency Talk Show ranks #3675 on The B2B Podcast Index with a substance score of 58.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and insight density. Patrick Rogan is a genuine practitioner who works specifically with small agencies on HR, giving him relevant domain depth. However, neither guest is a scaled agency operator who has personally built and managed large teams; both are consultants, which limits how grounded the advice is in first-hand operational experience at scale.

The five-dimension breakdown

Averaged across 1 recently scored episode, with cited evidence.

Insight Density

12.0 / 20

The episode covers expected ground - role definition, PEOs, handbooks, offer letters - with only a few non-obvious items like the nexus tax risk, the 42% Gen Z salary-sharing stat, and the 20-hour recurring-work threshold. Much of the runtime is conversational padding and generic 'it depends' advice that adds little for a practitioner.

“if you can't come up with at least 20 hours of absolutely for sure, these things will be recurring. Every week you start to run into a place where you may be sitting there and saying, why did I even hire somebody?”

“you may be inadvertently setting up a nexus in another state”

Originality

10.0 / 20

The content is standard small-business HR advisory fare - think carefully about the role, use a PEO, write a handbook, sell the candidate - with no contrarian or first-principles arguments. The Gen Z section recycles generational-trait talking points widely available in mainstream HR content.

“I always start with the first thing is, is this the right employee?”

“make sure your compensation philosophy is locked down”

Guest Caliber

14.0 / 20

Patrick Rogan is a genuine practitioner who works specifically with small agencies on HR, giving him relevant domain depth. However, neither guest is a scaled agency operator who has personally built and managed large teams; both are consultants, which limits how grounded the advice is in first-hand operational experience at scale.

“more than half of the agencies I work with, when they're at the first employee stage, they don't begin with a, uh, PEO”

“I've hired them out of Ivy League schools. They're going to need help with writing for business type purposes”

Specificity & Evidence

11.0 / 20

The episode offers a handful of concrete specifics - Gen Z salary-sharing percentages, California sexual harassment training requirements, the nexus concept - but lacks named companies, dollar figures for PEO costs, real case study outcomes, or detailed timelines. Most guidance remains at the 'you should research this' level of abstraction.

“roughly 42% of, uh, gen Zers have shared their salary information with others. Most digitally, I think it was 40% millennials”

“if you're in the state of California, you'll probably have to do yearly sexual harassment trainings for all of your employees”

Conversational Craft

11.0 / 20

Chip adds his own perspective and moves topics along competently, but questions are frequently leading and pre-answered ('I think your answer is probably going to be what I would say'), and there is no meaningful pushback or productive disagreement throughout the episode. It functions more as a friendly co-presentation than a probing interview.

“I think your answer is probably going to be what I would say, which is it depends because there are a lot of factors that go into it”

“Yeah, I think my advice typically mirrors much of what you've said there”

Standout episodes

  • Getting ready to hire your first agency employee

    2023-01-24

    58

Rank over time

First period on the Index - history builds from here.

Episodes

1 scored on substance · 26 tracked in total.

  • Getting ready to hire your first agency employee

    2023-01-24 · 33 min

    58 / 100

Frequently asked

What is Small Agency Talk Show's substance score?
Small Agency Talk Show scores 58.0 out of 100 for substance and ranks #3675 on The B2B Podcast Index. That puts it ahead of 41% of the B2B podcasts we rank and #469 of 1041 in Leadership. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is Small Agency Talk Show worth listening to?
Small Agency Talk Show is ranked on The B2B Podcast Index with a substance score of 58.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts Small Agency Talk Show?
Small Agency Talk Show is hosted by SAGA.
How often does Small Agency Talk Show publish?
Small Agency Talk Show publishes weekly, has 26 episodes, released its most recent episode on 2023-01-24.
Which Small Agency Talk Show episode should I start with?
Our highest-scoring recent episode is "Getting ready to hire your first agency employee" (58/100) - a good place to start.

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Guests who've appeared

Patrick Rogan (Ignition HR)

Topics this show covers

The themes that come up most across this show's episodes.

Employment lawProfessional Employer Organization (PEO)QuickBooks payrollADP payrollState employment regulationsRemote worker tax nexusBusiness benefits and retirement plansW2 employeesRole definition and workload planningEntry-level vs. mid-level vs. senior hires

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