The Scrappy Outreach Strategy Behind Candier's $14 Million Retail Empire

Episode notes

Krysten Kauder built Candier - a bold, irreverent candle brand with names like “Girl, You Need to Calm the F Down” - into a $14 million business stocked at Target, Whole Foods, and Ulta, and she did it without a PR firm, sales team, or single networking event. For more on Candier and show notes click here Subscribe and watch Shopify Masters on YouTube!

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