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Index/Marketing/SheSpeaks: Women of Influence
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Changing the Game: The Power of Investing in Women

SheSpeaks: Women of Influence · 2025-10-09 · 31 min

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Episode notes

When Thayer Lavielle joined Wasserman, she recognized an opportunity to drive change from within one of the world’s leading sports and entertainment agencies. What began as a conversation about how to better support women across industries became The Collective - a global initiative dedicated to advancing the power of women through data, strategy, and storytelling. As Managing Director, Thayer has helped transform how brands and organizations view women’s impact as consumers, fans, and leaders. In this episode, she discusses the evolution of women’s sports, the cultural moments fueling its momentum, and why authentic influence starts with service and purpose.

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