SaaS Scaled · 2025-01-06 · 33 min
Today, we’re joined by Rich Kahn , Co-Founder and CEO of Anura , an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. We talk about: Why digital marketing is a hot spot for fraudsters The numerous benefits of reducing fraud How to increase Return on Ad Spend (ROAS) Who is taking better advantage of AI: fraudsters or those battling fraud?
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