
Riding Unicorns · 2026-06-17 · 25 min
What does it take to build an AI company a decade before the world realises AI is the future? In this episode of Riding Unicorns, James and Hector sit down with Barney Hussey-Yeo, Founder & CEO of Cleo, the AI financial assistant helping millions of consumers make smarter money decisions. Barney started building Cleo years before ChatGPT brought AI into the mainstream. Today, Cleo has grown into one of the UK's leading fintech success stories, reaching $400M ARR and becoming a category-defining consumer AI company. The conversation explores the realities of scaling from zero revenue to hundreds of millions in ARR, surviving the shift from the ZIRP era to COVID, and building a product-led company that endured long before AI became fashionable. Barney also shares how AI is transforming the way Cleo operates internally, why every executive team member is now shipping code, and how founder behaviour, company culture, and execution speed are changing in the age of AI.