Designing Spaces That Pay You Back w/ Ishita Lalan

Radical Hospitality Show · 2026-07-07 · 53 min

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Topics in this episode

Real estate investing interior design Airbnb hosting short-term rental design BRRRR strategy

Episode notes

In this episode of Radical Hospitality, host Zeke Freeman sits down with Ishita Lalan, founder of Ishita Interiors , to talk about how she and her husband Harshad built a short-term rental design and investment business from the ground up. Ishita shares her journey from working a W2 job in architecture to becoming a full-time designer after a visa delay during COVID opened an unexpected door. She breaks down how their early investing experience, including a BRRRR deal that took a property from $330,000 to a $475,000 valuation in just six months, shaped the way she now designs for return on investment. The conversation covers her studio's process, pricing structure, favorite design features, and how she has scaled a team of 30 designers while still staying hands on with every project.

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