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Product for Product Management

EP 123 - The Book "Aligned" with Bruce McCarthy and Melissa Appel

Product for Product Management · 2025-01-08 · 48 min

Episode notes

Have you ever wished you had one book to learn from early in your career, and avoid many mistakes? We found one of those for product professionals, and this episode is all about that! “Aligned: Stakeholder Management for Product Leaders” by Bruce McCarthy and Melissa Appel is a must read for every product person. It will help you understand the intricacies of stakeholder management, and put into action a plan to build a healthy relationship with your stakeholders, one that you need to nurture and grow in order to be successful in your job.On our first episode of 2025 we had the pleasure to meet with Bruce, Founder at Product Culture, and Melissa, Executive Product Management Coach at Product Culture, co-authors of the book. In the episode, Bruce and Melissa shared with us how they each got to Product Management and eventually to write Aligned, who the book is for, how they approached writing it, and so much more!

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EP 123 - The Book "Aligned" with Bruce McCarthy and Melissa Appel - Product for Product Management | The B2B Podcast Index