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Index/Sales/Pharma Sales & Tech Podcast by Platforce
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Ep.23: PharmaTech: AI, Video, and Evolution in Healthcare Sales

Pharma Sales & Tech Podcast by Platforce · 2023-11-10 · 36 min

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Episode notes

Our host Stefan Repin , Head of Marketing for Platforce , unravel the future of pharmaceutical sales with guest speaker Mark Benthin , the Founder and CEO of VIIHEALTH , a global leader in healthcare engagement. Mark's expertise in life sciences, personalization, content marketing, patient engagement, and digital transformation is reshaping the industry. VIIHEALTH is revolutionizing healthcare relationships by implementing AI innovations and generative video, where reps can deploy lifelike avatars, enabling personal and efficient communication with physicians. He also discusses the significant engagement and retention power of video, and how this technology can revolutionize training, onboarding, and even patient care. Benthin predicts even greater integration with real-time video assistance, foreseeing this technology's vast applications throughout healthcare. Join us in this insightful episode and discover how AI-driven avatars are reshaping healthcare relationships- specifically focusing on sales and technology! ️

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