Payments Strategy Show · 2026-05-20 · 41 min
Building embedded payments from the infrastructure side is one thing, but leading payments at a vertical SaaS platform is entirely different. The challenges shift from technology and compliance to change management, cultural alignment, and cross-functional enablement. In this episode, EverHealth ’s Head of Payments, Savannah Krieg joined host Becky Kopplin , VP Payments at Rainforest to share lessons from both sides of the payments world, including what surprised her most about switching from infrastructure provider to platform operator, and the critical success factors that actually move the needle. They discussed: Why 90% of platforms should choose embedded payments over becoming a PayFac Why cultural alignment matters more than technology when launching payments The key metrics platforms should track: attachment, activation, TPV, take rate, and more How to think about payments pricing in the context of total contract value, not just take rate The importance of focusing on people and processes over optimizing tools and operations The Payments Strategy Show is
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