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Planning for Effective Outcomes Ep#3: Lessons in Getting Underway

On Strategy Showcase · 2026-06-07 · 47 min

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Episode notes

In Ep#3 of our Effie series, strategists share lessons on how they approach a new strategic initiative. Johnny Corpuz, Head of Comms Strategy at BBDO, Asmirh Davis, Partner and President at Majority, and Gunny Scarfo, Co-Founder at Nonfiction join me. Thanks to Tracksuit (affordable brand tracking) for supporting this Effie series.

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