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Index/Marketing/On Brand with Nick Westergaard
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The Story Behind Mrs. Meyer's Clean Day

On Brand with Nick Westergaard · 2026-05-25 · 32 min

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Episode notes

Building a brand that lasts requires a bundle of promises, an uncompromising dedication to craft, and a healthy dose of grit. Monica Nassif, the force behind Mrs. Meyer’s Clean Day, didn’t just disrupt a tired $30 billion category - she bottled a legacy. From raising capital to fueling creative muscle, she knows exactly what it takes to turn an authentic story into a market-shifting powerhouse.

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