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Index/Finance/Moving to Value Unscripted
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Winning the Benefits Market Attention Economy (feat. Chris Fisher)

Moving to Value Unscripted · 2026-04-14 · 40 min

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Episode notes

Tired of muddled pitches, point solution fatigue and hours of endless meetings? You're not the only one. Chris Fisher is on a mission to fix one of the biggest bottlenecks in the employee benefits industry - the noise. As the founder of BenefitsAlly, Fisher created the 3x3x3 Challenge, which asks vendors to explain what they do, how they’re different and who they’re for in three minutes. This format levels the playing field for vendors while giving brokers, consultants and business leaders a faster, clearer way to evaluate new ideas. Fisher joins us to discuss the virtues of radical brevity. ________

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