Marketing for Startups with Fexingo · 2026-07-03 · 5 min
Episode 89 of Marketing for Startups with Fexingo dives into the scrappy story of a B2B SaaS startup that generated over 10,000 signups using just one QR code. Lucas and Luna unpack how the founder placed a single QR code on a coffee shop napkin dispenser in San Francisco's SOMA neighborhood, targeting a specific pain point for early-stage marketers. The episode breaks down the exact design choices, placement strategy, and viral loop that turned a physical object into a digital growth engine. Listeners will learn why QR codes are making a comeback, how context drives conversion more than CTA copy, and why this tactic cost less than $50. If you're a founder or marketer with a tiny budget, this episode shows you how thinking offline can unlock online growth. Includes a light-touch listener support moment at the end. #QRCodeMarketing #OfflineMarketing #ScrappyMarketing #StartupGrowth #SaaSMarketing #FounderLedMarketing #B2BMarketing #ViralMarketing #MarketingHack #GrowthHacking #SanFrancisco #CoffeeShopMarketing #PhysicalMarketing #CostEffectiveMarketing #MarketingPodcast #FexingoBusiness #BusinessPodcast #MarketingForStartups Keep every episode free: buymeacoffee.com/fexingo
Other episodes covering the same guests and topics, from across The B2B Podcast Index.