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Index/SaaS/Marketing for Startups with Fexingo
Marketing for Startups with Fexingo artwork

How One Startup Used a Single QR Code to Land 10k Signups

Marketing for Startups with Fexingo · 2026-07-03 · 5 min

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Topics in this episode

Founder-led marketingQR code marketingoffline marketing tacticsscrappy startup growthb2b saas signups

Episode notes

Episode 89 of Marketing for Startups with Fexingo dives into the scrappy story of a B2B SaaS startup that generated over 10,000 signups using just one QR code. Lucas and Luna unpack how the founder placed a single QR code on a coffee shop napkin dispenser in San Francisco's SOMA neighborhood, targeting a specific pain point for early-stage marketers. The episode breaks down the exact design choices, placement strategy, and viral loop that turned a physical object into a digital growth engine. Listeners will learn why QR codes are making a comeback, how context drives conversion more than CTA copy, and why this tactic cost less than $50. If you're a founder or marketer with a tiny budget, this episode shows you how thinking offline can unlock online growth. Includes a light-touch listener support moment at the end. #QRCodeMarketing #OfflineMarketing #ScrappyMarketing #StartupGrowth #SaaSMarketing #FounderLedMarketing #B2BMarketing #ViralMarketing #MarketingHack #GrowthHacking #SanFrancisco #CoffeeShopMarketing #PhysicalMarketing #CostEffectiveMarketing #MarketingPodcast #FexingoBusiness #BusinessPodcast #MarketingForStartups Keep every episode free: buymeacoffee.com/fexingo

Related episodes across the Index

Other episodes covering the same guests and topics, from across The B2B Podcast Index.

  • 113: The Executive Content Playbook: Founder-Led Marketing in the Age of AI with Purna VirjiThe Digital Marketing Mentor · on Founder-led marketing87 / 100
  • The Authenticity Advantage: How Runbin Dong's Scale Social AI Helps Small Businesses ShineFounder Shares · on QR code marketing75 / 100
  • You Should Only Focus on Increasing Branded Search Volume in 2026In the Pit with Cody Schneider · on Founder-led marketing61 / 100
  • Personal Branding & Founder-Led Marketing in an AI Trust RecessionHumans of Growth · on Founder-led marketing48 / 100

More from Marketing for Startups with Fexingo

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  • How a Startup Used a Single Customer Review to Land 10k Signups87 / 100
  • How One Startup Used a Single TikTok to Land 10k Signups78 / 100
  • How One Startup Used a Single Instagram Story to Land 10k Signups78 / 100
  • How One Founder Used a Single Landing Page A-B Test to Land 10000 Signups71 / 100
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