Marketing for Startups with Fexingo · 2026-07-07 · 11 min
In episode 96 of Marketing for Startups with Fexingo, Lucas and Luna break down how a B2B SaaS startup called DataSnap leveraged a single newsletter swap to gain over 10,000 signups. No paid ads, no viral posts - just a well-timed partnership with a complementary tool's newsletter. Lucas walks through the exact steps: how they pitched the swap, what creative they used, and why the timing around a product update mattered. Luna challenges whether this tactic can be replicated without a warm intro or a similar audience size. They also discuss the metrics that matter when evaluating a swap's success - beyond just open rates. Plus, a light donation moment tied to the value of actionable marketing tactics. Packed with specific numbers and a concrete playbook for scrappy founders. #Marketing #StartupMarketing #NewsletterSwap #GrowthHack #DataSnap #B2BSaaS #EmailMarketing #PartnershipMarketing #ScrappyTactics #FounderLed #AudienceBuilding #CustomerAcquisition #EarlyStageGrowth #MarketingForStartups #FexingoBusiness #BusinessPodcast #GrowthStrategy #EmailListBuilding Keep every episode free: buymeacoffee.com/fexingo
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
Becoming the Brand Everyone Talks About, ex-CMO of Gong ($300M ARR)| Belkins Podcast Episode #23Belkins Podcast · on B2B SaaS growth82 / 100
Ep. 197 - The SaaS Retention Problem Starts Before the Customer SignsSaaS Backwards · on B2B SaaS growth75 / 100
"Innovating the Skies" with Oliver Walker-Jones of Joby AnimationDigital Marketing Master · on startup marketing62 / 100
How One Email Campaign Grew a Startup 10x in Six MonthsProduct Marketing with Fexingo · on B2B SaaS growth
#475 RIP Cold Email: Here’s What Works NowBreaking B2B · on startup marketing
🌍 Marketing with a Mission: How to Make a Clean BreakB2B Marketing Pint · on startup marketing
How a Single Founder Email Landed 10k Startup Signups61 / 100How a Startup Used a Single Customer Review to Land 10k Signups87 / 100
How One Startup Used a Single TikTok to Land 10k Signups78 / 100How One Startup Used a Single Instagram Story to Land 10k Signups78 / 100How One Founder Used a Single Landing Page A-B Test to Land 10000 Signups71 / 100