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Index/Startups & Founders/Managed Chaos Podcast
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S3 Ep 29 The Strength-Based Startup

Managed Chaos Podcast · 2026-08-05 · 14 min

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Episode notes

Most performance reviews focus on what's not working, which only makes the problem worse. In this first episode of a new four-part series, Katrina Purcell sits down with Ginaly Gonzalez, founder and CEO of Equivida and former talent strategy leader at Meta and Accenture, to break down why Strength-Based Modeling beats weakness-fixing every time. They dig into how to apply it even when your team is small and stretched thin, why the "squeaky wheel" dynamic quietly burns out your most reliable people, and the exact question to ask in your next 1-on-1 to uncover a strength someone doesn't even know they have. Ginaly also makes the case for treating people processes as real ROI - not a line item to figure out later. Follow and subscribe so you don't miss the rest of the series. ️ ABOUT THE GUEST Ginaly Gonzalez is the Founder and CEO of Equivida, a people-first HR strategy firm that helps high-growth teams use technology to amplify human potential rather than replace it. Drawing on more than a decade leading talent strategy and scaling people programs at Meta and Accenture, she designs workplaces where empathy and technology work hand in hand.

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