
Leveraging AI · 2026-08-11 · 40 min
Is your business creating more content with AI… but getting less attention from it? AI has made it ridiculously easy to produce images, ads, social posts, and product visuals. Unfortunately, easy doesn’t mean effective. When everyone has access to the same tools, generic prompts tend to produce generic content - and generic content rarely moves the business needle. The solution isn’t another 500-word “perfect prompt.” It’s giving AI better context, references, brand knowledge, and creative direction - and knowing when human refinement still matters. In this episode of Leveraging AI , Isar Meitis sits down with Aastha Taneja to break down a practical workflow for creating AI-powered visual assets that look intentional, stay consistent with your brand, and are designed to generate engagement rather than simply fill your content calendar. Aastha demonstrates how she combines traditional creative thinking with tools including ChatGPT, Figma, Pinterest, image-generation platforms, and Photoshop. She also explains why she believes businesses should treat AI as an assistant - not outsource the entire creative process to it.
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