
Hosted by Propeller
Welcome to Let's Talk Product, a podcast by Propeller about building software products and startups. On this show, host Leen Ashqar speaks to founders and builders who have been through it themselves to uncover the practical and tactical advice needed to build better products out of the Middle East.
17 episodes · publishes monthly · latest 2022-01-02 · ~36 min/episode
Rank
#4410
Substance
53.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#4410 of 6183
Substance
Top 71%
outscores 29% of the index
Let's Talk Product ranks #4410 on The B2B Podcast Index with a substance score of 53.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and insight density. Waleed Tuffaha is a legitimate practitioner - present from Jawaker's founding through a $205M acquisition, with hands-on experience across engineering, product, and team-building in a bootstrapped MENA gaming company - but the conversation extracts far less from that depth than it could.
Averaged across 1 recently scored episode, with cited evidence.
A handful of genuinely interesting operational details emerge - making voice chat free during COVID lockdowns to drive word-of-mouth, using Basecamp's Shape Up cycles with cooldown periods, and a bottom-up pitch system for feature prioritisation - but they are buried in heavy bilingual filler, vague transitions, and platitudes that dominate airtime.
“We decided to make that feature like free for everyone. Uh that was like uh. You know we made it completely free. Ah that had a big like word of mouth effect”
“a cycle is usually the Sitla uh Saba Asabiyya and it's split into two sprints and um, between, between each between like cycles we have um, in some cooldown usually”
The only genuinely counter-intuitive moment is the guest acknowledging that no VC pressure could be a limiting factor as well as a benefit - almost everything else (build great products, let product speak for itself, hire slow/fire fast) is recycled conventional startup wisdom delivered without new framing.
“Can can applause maybe it's also a negative. Like maybe if we had someone pushing us like uh it's not always as a pure plus”
“we always saw and know like we believed in doing marketing M by building great products. Uh that was like a big reason”
Waleed Tuffaha is a legitimate practitioner - present from Jawaker's founding through a $205M acquisition, with hands-on experience across engineering, product, and team-building in a bootstrapped MENA gaming company - but the conversation extracts far less from that depth than it could.
“Pretty much um within Jawakira uh like a local ISP industry like a potential that it has”
“First and only uh round of funding. Admin 24:54 b I would say can um kind of slow uh team size like Jawakara mainly like two to three people”
Almost no concrete numbers appear in the transcript itself: team sizes are given as rough ranges, no DAU/MAU figures, no revenue amounts, no growth rates, no timeline milestones, and the headline $205M figure is stated only in the episode title and never examined or contextualised during the discussion.
“I would say roughly. Uh, product to tech.”
“Uh towards like Alfeino maybe I would say uh we started shuai experimenting with performance marketing”
The host consistently summarises and validates rather than probes - responding to nearly every answer with affirmations like 'Amazing music to my ears' or simple echoes - and never follows up with quantitative questions or challenges any claim, resulting in a PR-style conversation rather than a substantive interview.
“Hire slow and fire fast. Exactly.”
“Amazing music to my ears.”
First period on the Index - history builds from here.
1 scored on substance · 17 tracked in total.
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