Lean Marketing · 2024-11-06 · 48 min
Struggling to scale your business despite your hard work? Discover game-changing leadership and marketing secrets from Michael Bungay Stanier, author of The Coaching Habit, on this episode of the Lean Marketing Podcast. Michael reveals how to cultivate a "coach-like" leadership style that empowers your team and unlocks their full potential. He breaks down the differences between coaching, mentoring, and teaching, offering practical advice you can implement immediately. Plus, he shares his unconventional marketing strategies that propelled his books to success and built thriving businesses. Here's what you'll uncover: Discover how to unlock your team's potential by leading with curiosity and empowering them through coaching. Learn Michael's unique approach to marketing mastery, focusing on the power of persistence and laser-focused niche targeting. Explore innovative podcast formats, including the dynamic use of live coaching sessions, to captivate your audience and build a loyal following. Finally, understand why building a strong personal brand is more crucial than ever in today's competitive landscape for driving significant business growth.
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
Episode 72: How Alan Collins Used the 1-Page Marketing Plan to Build Two Businesses80 / 100
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Episode 70: The Skills You’re Ignoring Might Be Your Biggest Advantage with Omar Zenhom80 / 100
Episode 69: Why Being Memorable Beats Being Everywhere with Oksana Koriakova76 / 100
Episode 68: The Life You’d See in a Museum: Are You Living It? with John Strelecky76 / 100
