
Kev Talks · 2026-05-01 · 54 min
In Episode #77 of Kev Talks: Real World Global Logistics , Kevin Parkerson and Kevin Higgins sit down with John Brooks, CEO of Warehouse on Wheels (WOW), to talk about a simple idea solving a big problem- SPACE. John shares how WOW repurposes retired trailers into flexible, on-demand storage, helping companies manage overflow, avoid detention costs, and stay agile in an unpredictable supply chain environment. With operations across North America, the company has become a go-to solution for businesses facing short-term capacity challenges without committing to long-term warehouse leases. The conversation also explores current market conditions, including early signs of recovery in freight, the impact of tariffs and nearshoring, and why mobile storage can act as a leading indicator of economic activity. Beyond the business, John dives into his leadership approach, empowering local teams, building a culture of ownership, and scaling through trust and simplicity. A practical, real-world discussion on flexibility, leadership, and solving problems when the supply chain doesn’t go as planned. or jbrooks@wowtrailers.com