Jimmy's Jobs of the Future · 2026-06-23 · 1h 11m
Lord Matthew Elliott on Vote Leave, Modern Campaigning, AI Microtargeting, and the Jobs Foundation Jimmy interviews Lord Matthew Elliott, former Vote Leave CEO and author of “Ten Years On,” about building and running political campaigns, recruiting and developing talent, and measuring success through objectives, media impact, and interim targets. Elliott contrasts traditional campaigning with today’s faster, noisier, social-driven landscape, describing Vote Leave’s use of polling, fundraising, Facebook/Google ads, and the iconic bus tour with Boris Johnson, plus the operational roles behind it. He discusses how AI and data-driven microtargeting, especially in the US, could reshape elections, and predicts more short-lived single-issue campaigns. Elliott reflects on Brexit’s effects, arguing the UK avoided “Project Fear” outcomes and has performed comparatively well versus some European economies. He also shares his adult autism diagnosis, links it to his focus and work, highlights low autistic employment rates, and outlines the Jobs Foundation’s mission to promote business-led jobs, training, and pro-growth policy.
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