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Index/Startups & Founders/Jake & Gino: Real Estate Investing & Multifamily
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The Storytelling Formula That Makes People Actually Listen | Philipp Humm

Jake & Gino: Real Estate Investing & Multifamily · 2026-07-27 · 47 min

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Topics in this episode

Business communicationinfluencepublic speaking tipsstorytelling tipspresentation skills

Episode notes

Most people think great storytellers are born with natural talent. They're wrong. In this conversation, storytelling expert Philipp Humm explains why storytelling is actually a learnable skill - and why it may be the most valuable communication skill for entrepreneurs, leaders, investors, parents, and anyone who wants to influence others. You'll discover: ️ The 3 elements every unforgettable story needs ️ Why most public speaking advice actually makes you worse ️ How to become a confident speaker without memorizing speeches ️ The storytelling framework entrepreneurs should use to sell ideas naturally ️ Why emotion beats information every time ️ How impromptu speaking builds confidence faster than rehearsing scripts ️ The psychology behind stories that people remember for years ️ Why authenticity isn't about perfection - it's about connection Whether you're raising capital, leading a team, pitching clients, creating content, or simply trying to become a better communicator, these storytelling principles will transform how people listen to you. One of the biggest takeaways? People don't remember information. They remember stories.

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